Our approach to business

We want to play a positive role in the world

We know the important role accommodation plays in the overall experience and happiness of students when they are away from home. At iQ we want to play a positive role in the world by doing the right thing; first and foremost for our students and employees.

Student wellbeing

Being able to reach our full potential in life requires us to feel good in ourselves.

Student engagement

We have a deep understanding of what our students want – allowing us to tailor our offer and invest in what the care about.

Sustainability

We believe in creating spaces that students want to spend time in, and that are operated sustainably.

Student wellbeingat the heart of our business

Being able to reach our full potential in life requires us to feel good in ourselves. How we live our lives – where we call home, what we do, the way we do it and why we do it, has a major impact on how good we feel.

We see wellbeing – our physical and mental health – as something to be nurtured and proactively looked after. It’s not just about getting help when things feel tough and you can’t cope. It’s about increasing your resilience, making you stronger and happier. This is why wellbeing is so central to the experience at iQ.

We want to create the right living environment for students who make their home with iQ, so that they can be their best selves and make the most of their time at university. This includes continued investment in the design of our buildings – from the use of natural light in study areas to creating the most inspiring social spaces, offering gym facilities, and running events that promote social connections and make it easier for students to settle into their university home and new community.    Feeling safe at home is also vitally important, which is why we also provide staff and security teams in our buildings around the clock.

We are expanding our wellbeing programme, including working with a range of expert partners, to offer more support to our residents. 

Engagingwith our student residents

We have a deep understanding of what our students want – allowing us to tailor our offer and invest in what they care about.

Student satisfaction is very important to us, and we engage with students throughout the year to understand how they feel about their experience with iQ. This starts with a survey at six weeks from check-in that focuses on the critical period of settling into their new home.

Creating spaceswith sustainability in mind

We believe in creating spaces that students want to spend time in, and that are operated sustainably.

We have a strong focus on good design and place a high premium on amenities that create vibrant hubs of student life.

iQ students and employees care about being environmentally responsible. Our work in this space will take shape over the coming year, focused on reducing energy consumption and providing our teams with robust management information that will enable them to contribute to reduced energy consumption and carbon footprint – as well as engaging our residents on these matters.